Case Studies
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The Customer
American Newspaper Solutions
ANS, headquartered in Orion, Michigan, is in the business of distributing print media, primarily newspapers, and creating innovative methods of improved delivery, circulation and marketing support, including total market coverage.
Amber Saujon, Marketing Operations Manager for the Wichita, Kansas area, has been using Route4Me for two and a half months, and is thrilled with the ability to obtain immediate route optimization and locate addresses better than anything used before.
Challenges
CWith 8 employees on site, the Wichita, Kansas division of American Newspaper Solutions may have up to 400 stops a day, varying daily, with last minute changes constantly occurring. “Old software didn't work”, says Saujon, referring to GPS software she tried out before finding Route4Me.
Solution
Saujon loads addresses and shares the routes--no printing and no wasted paper. “I just send the link to my drivers and it takes less than an hour”.
Benefits
“I just used Route4Me yesterday”, says Saujon. “A client thought they had 100% saturation, but I knew they didn't. I brought up the app, to show the area to my client, which proved my point.” Client relations, immediately optimized routes, visual confirmation of new routes, and no printing or paper wasted—all make this Market Operations Manager happy with Route4Me.