Chris LaBarge - Motive's Trusted Ecosystem Includes Route4Me
Motive keeps an open ecosystem, but a selective one. Every provider passes an eight-step review before it earns a place. Chris LaBarge, Head of Software Partnerships at Motive, explains why route optimization is one thing Motive doesn't build itself, and why they trust Route4Me with it instead.
The two platforms work as one loop. Motive's telematics, location, and GPS data flows into Route4Me. Route4Me builds the optimized route. That route flows back into Motive, where fleet managers compare planned against actual, then coach drivers on the miles and fuel they can still save.
The result for shared customers is a tool they can stand up fast and put to work the next day, backed by two companies that each stick to what they do best.
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